It’s the downstream outcome of a global packaging ecosystem built on low-cost, disposable plastics that were never designed to be recovered at scale. For decades, the world has produced materials faster than we’ve built the infrastructure to responsibly collect, sort, and recycle them. The result is predictable: mismanaged waste accumulating in regions where collection systems are underfunded, overloaded, or simply unable to keep pace with rising consumption. That’s where most ocean plastic originates - not from a lack of cleanup, but from a system that was flawed from the start.

But the true problem begins upstream, long before a piece of packaging ever reaches a street, river, or coastline. It begins with the materials we choose.

At Recorp, we design solutions that prevent the problem entirely. Aluminium stands apart as one of the few packaging materials that behaves like a genuine resource, not a liability. It can be recycled over and over without losing quality, retains high economic value globally, and benefits from some of the strongest recovery rates of any consumer material. When an aluminium can is captured, it becomes another can - not downcycled, not landfilled, and not left to leak into environments already under strain.
By helping brands shift away from single-use plastics and adopt high-value, high-recovery materials like aluminium, we reduce the burden placed on waste systems and cut off one of the most significant sources of ocean pollution at its origin. The more valuable the material, the more likely it is to be collected, circulated, and reused - creating a packaging loop that protects the planet instead of polluting it.

The crisis facing our oceans makes one thing unmistakably clear: prevention will always outperform cleanup. That’s why Recorp is committed to building packaging systems that stay in circulation, not in nature - and why every 85% recycled Recorp can represents a small but meaningful step toward a future where “ocean plastic” is a term that belongs in the past.