Every single-use plastic bottle discarded is material, energy, and value that disappears the moment it leaves our hands. The traditional “take-make-waste” model has shaped packaging for decades, but it no longer serves our environment, our communities, or our economy.

At Recorp, we exist to change that. We started our journey with a clear purpose: to replace single-use plastic bottles with packaging designed for circularity. That’s why we introduced ReCan85 - our aluminium can made with 85% recycled content, far surpassing conventional recycled-content standards in the global beverage industry - currently this sits around the 65% mark.

Aluminium also allows us to break the pattern of disposability. Unlike plastic, aluminium doesn’t lose quality when it’s recycled. It can circulate endlessly, and every time it re-enters the system, up to 95% of the energy required to produce virgin aluminium is saved. Instead of losing value after one use, aluminium retains it - and that’s the shift we’re committed to scaling.
To support this transition, we’re building circular capability in our state-of-art factory in New Zealand. By producing cans locally, we reduce transport emissions, strengthen supply chains, and give both Kiwi and global brands access to packaging that genuinely fits a circular future.

Where we’re heading is simple and intentional: toward an economy where packaging never becomes waste. We’re designing systems that regenerate, recapture, and reuse materials - systems where value stays in circulation instead of being thrown away. Aluminium enables this future, proving that when packaging is designed for circularity, nothing truly has to be disposable.